Have you ever been scanning through the music rags at your local bookstore/music retailer/coffee emporium/tchotchke outlet and wondered, "why do I never hear this band that's on the cover of all of these magazines on my local radio station?"
We've scratched our heads about this, too.
There are quite a few independent acts out there that are successful by pretty much any other measure -- they sell out venues, play Saturday Night Live, can be heard on movie soundtracks, TV shows and commercials yet never seem to crack commercial radio playlists. After a while you start wondering if there's a reason. Turns out there is -- it's just sort of complicated. read more